Marketing for CPA & Advisory Firms
Build a marketing system that runs without you
Most accounting firms have a reputation problem — not because they lack expertise, but because no one can find them. We build marketing systems that generate qualified leads while you focus on client work.
Sound familiar?
Referrals are unpredictable
Your best clients came from word-of-mouth, but you can't control when — or if — the next one shows up.
Your website doesn't convert
You invested in a nice-looking site, but it doesn't generate leads or clearly communicate what makes you different.
Marketing feels like a time sink
You've tried posting on LinkedIn, sending newsletters, maybe even running ads — but nothing sticks.
Agencies don't get your business
Generic marketing agencies push tactics that work for e-commerce, not professional services.
You're too busy for marketing
Between client work, tax season, and running the firm, marketing always falls to the bottom of the list.
No system, just scattered efforts
You know you should be doing more, but there's no cohesive strategy tying everything together.
The Decimal Approach
Marketing that compounds, not campaigns that expire
We don't sell tactics or chase trends. We build systems — clear messaging, consistent content, and practical automation — that generate leads month after month.
Everything we create is designed to work quietly in the background, so you can focus on serving clients while your marketing works for you.
View our servicesWhat we build for you
Clear messaging
Know exactly what to say and how to say it
Website that converts
Turn visitors into qualified leads
Content engine
Consistent visibility that builds authority
Automated follow-up
Never let a lead slip through the cracks
Growth roadmap
A clear plan for the next 12 months
Services
Three pillars of predictable growth
A complete system that covers strategy, execution, and automation.
Messaging & Website
Clarify your positioning and rebuild your site as a conversion engine.
- Messaging framework
- Homepage optimization
- Landing pages
- Clear CTAs
Digital Marketing
Build consistent visibility that attracts the right clients.
- SEO foundations
- Content creation
- Email newsletters
- LinkedIn presence
AI & Automation
Practical automation that saves time and improves follow-up.
- Lead follow-up
- Review requests
- Email nurturing
- CRM workflows
How It Works
The 90-Day Marketing Foundation
In 90 days, we build your complete marketing system — from messaging clarity to content engine to growth roadmap. No fluff, no filler, just focused execution.
Days 0–30
Discovery & Foundation
Messaging, positioning, and quick wins
Days 30–60
Build & Launch
Website, content, and email setup
Days 60–90
Content & Cadence
Publishing, automation, and roadmap
What you walk away with
- Complete messaging framework
- Optimized website and landing pages
- 8+ SEO-optimized articles
- Email newsletter system
- Lead follow-up automation
- 12-month marketing roadmap
Built for firms like yours
Decimal works best with CPA, tax, advisory, and professional service firms who value credibility and want systems — not just campaigns.
Great fit
- •CPA, tax, or advisory firm
- •Strong reputation, inconsistent marketing
- •Ready to invest in a foundation
- •Value quality over volume
- •Want systems, not just tactics
Not a fit
- •Need results in 30 days
- •Looking for the cheapest option
- •Want aggressive, high-volume tactics
- •Not ready to invest in marketing
- •Prefer to "set it and forget it"
Ready to build your marketing foundation?
Schedule a 30-minute call to discuss your firm, your goals, and see if there's a fit.